Entertainment
Hoda Kotb’s Next Career Moves After ‘Today’ Exit: New Book, Wellness App, Olympics Coverage and More

A New Chapter for Hoda Kotb: Leaving the Today Show and Embracing Life’s Next Decade
Hoda Kotb, a beloved fixture on NBC’s Today show for nearly three decades, has officially embarked on a new journey. In September 2024, the television personality tearfully announced her decision to leave the morning program, marking a significant turning point in her life and career. “I just turned 60, and it was such a monumental moment for me,” Kotb shared on-air, reflecting on the milestone birthday that inspired her to reevaluate her priorities. With a mix of emotion and excitement, she revealed that it was time to “turn the page” and pursue new opportunities. Her decision was deeply personal, influenced by her role as a mother to her two young daughters, Haley and Hope, whom she shares with ex-fiancé Joel Schiffman. “They deserve a bigger piece of my time,” Kotb explained, emphasizing the importance of cherishing the finite time she has with her children.
farewell to Today: Celebrating a Legacy and Passing the Torch
Kotb’s final episode on Today was celebrated with a heartfelt “Hoda-bration” on January 10, 2025, marking the end of an era. Craig Melvin took over her role as Savannah Guthrie’s co-anchor, while Jenna Bush Hager continued to host the fourth hour, Today With Jenna & Friends, alongside a rotating lineup of celebrity guest hosts. Kotb’s departure follows in the footsteps of other Today alums like Katie Couric, Tamron Hall, and Deborah Norville, who have gone on to host their own shows or transition to other successful ventures. Though Kotb’s time on Today has come to a close, she has hinted that her career is far from over, suggesting that her next chapter will involve a mix of new projects and continued contributions to the NBC family.
What’s Next for Hoda Kotb? Staying in the NBC Family and Beyond
While Kotb has stepped away from her role on Today, she has made it clear that she will remain a part of the NBC family. In an interview with Page Six, she revealed that she will take on a role as a special correspondent, describing it as a “Snoop-ish role,” referencing the rapper’s appearances at the 2024 Olympics. “I’m going to do my ‘Making Space’ podcast, which I enjoy and love so much,” Kotb added, confirming that her podcast will remain a priority. Additionally, Variety reported that Kotb will continue to appear on Today and other NBC programs every four to six weeks, ensuring her fans will still see her familiar face on screen. Her continued presence at NBC underscores her enduring connection to the network and its audience.
Exploring the Wellness World: Hoda’s Next Passion Project
In addition to her ongoing work with NBC, Kotb has expressed a deep interest in pursuing a new path in the wellness industry. During an October 2024 episode of Today With Hoda & Jenna, she shared her excitement about diving into this space, revealing that it has become a source of personal transformation for her. “I’ve tried different things, and I noticed my body was calmer. I was getting sick less. I was feeling better. I was a better parent, a better friend, a better sister, a better daughter,” Kotb explained, crediting wellness practices for these positive changes. Her passion led her to announce the launch of a new wellness app and company, which will include retreats, a podcast, and other initiatives aimed at helping people transform their lives. Set to launch in the spring, this venture represents a bold step into a new industry, one that aligns with her personal growth and aspirations.
Family Time and Suburban Life: Hoda’s Joyful New Chapter
Kotb’s decision to leave Today was not just about her career but also about creating more space for her family. After relocating to the suburbs in early 2024, she has embraced the simple joys of parenthood, from walking her children to school to hosting holidays in her new home. “I’m so excited,” she shared ahead of Christmas, describing the joy of establishing family traditions in their new house. Kotb’s commitment to spending more time with her daughters, Haley and Hope, reflects her belief that life’s greatest fulfillment comes from nurturing relationships and creating lasting memories. As she steps away from the demands of her high-profile job, she is savoring the opportunity to be more present and engaged in her children’s lives.
A New Book and a Message of Inspiration: Hoda’s Latest Project
In addition to her wellness venture and continued role at NBC, Kotb has also announced a new book titled Jump and Find Joy. This project, set to hit bookstores on September 23, is deeply personal, drawing on her own experiences and those of other women who have courageously transitioned to new chapters in their lives. “You get one life,” Kotb said in a video package aired on Today. “That’s all. That’s it. It’s ready for the taking. It only takes a jump.” The book, which is now available for preorder, features stories of resilience and transformation, including contributions from notable figures like Viola Davis and Sarah Jakes. Through Jump and Find Joy, Kotb hopes to inspire readers to embrace change and pursue their passions, no matter how daunting the leap may seem.
Looking Ahead: Hoda Kotb’s Legacy and the Future
As Hoda Kotb closes one chapter and embarks on another, her journey serves as a testament to courage, resilience, and the pursuit of happiness. Whether through her continued work with NBC, her wellness initiatives, or her new book, Kotb remains a source of inspiration to millions. Her decision to prioritize family and explore new passions reflects a sense of purpose and balance that she has cultivated over the years. As she embracing this new decade of her life, Kotb is proving that it’s never too late to seek fulfillment and make meaningful contributions to the world. Her legacy continues to evolve, but one thing is certain: Hoda Kotb will remain a beloved and influential figure in the lives of her fans and beyond.
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