The Hill Group and Peabody Partner with Goodstone Living for £116m BTR Scheme in Dagenham Green

A New Era in Built-to-Rent Housing: The Hill Group, Peabody, and Goodstone Living Collaborate

In a significant move to address London’s housing demands, a joint venture between The Hill Group and Peabody has announced an exciting partnership with Goodstone Living. This collaboration aims to deliver a 360-home built-to-rent (BTR) scheme in Dagenham Green, east London, under a £116 million deal. The announcement marks a major milestone in the UK’s growing BTR sector, which focuses on providing high-quality, purpose-built rental properties designed for long-term living.

The Financial and Developmental Impact of the £116m Deal

The £116 million investment underscores the commitment of The Hill Group, Peabody, and Goodstone Living to creating sustainable and affordable housing in one of London’s key regeneration areas. Dagenham Green, a rapidly transforming district in east London, has been identified as a prime location for this scheme due to its strategic position and potential for growth. The deal not only highlights the financial strength behind the project but also emphasizes the shared vision of the partners to deliver a scheme that prioritizes community, sustainability, and modern living standards.

Dagenham Green: A Vision for the Future

Dagenham Green is one of London’s most ambitious regeneration projects, aiming to transform the area into a thriving hub of residential, commercial, and community spaces. The 360-home BTR scheme is a cornerstone of this vision, offering residents access to modern, well-designed homes with a focus on community and connectivity. The development will feature a range of amenities, including green spaces, community facilities, and excellent transport links, making it an attractive option for a diverse range of residents.

The Hill Group and Peabody: A Partnership Built on Expertise and Experience

The collaboration between The Hill Group and Peabody brings together two of the UK’s most respected names in housing development and rental solutions. The Hill Group, known for its innovative approach to construction and development, has a strong track record of delivering high-quality housing projects across the UK. Peabody, a leading housing association, brings a deep understanding of affordable housing and community-focused developments. Together, they are well-equipped to deliver a scheme that meets the needs of modern renters while contributing to the wider regeneration of Dagenham Green.

Goodstone Living: Enhancing the BTR Experience

Goodstone Living, the latest addition to this partnership, specializes in the BTR sector, offering a unique approach to rental housing that emphasizes service, quality, and community engagement. By joining forces with The Hill Group and Peabody, Goodstone Living will play a crucial role in shaping the resident experience at Dagenham Green. The company’s focus on customer-centric services, including on-site management and high-quality amenities, will ensure that the scheme stands out in the competitive London rental market.

The Significance of the Dagenham Green BTR Scheme

The Dagenham Green BTR scheme represents more than just a new housing development; it symbolizes a shift in the way rental housing is delivered in the UK. By prioritizing long-term rentals, sustainability, and community engagement, the project sets a new benchmark for future developments. The partnership between The Hill Group, Peabody, and Goodstone Living is a testament to the power of collaboration in addressing the UK’s housing challenges. As the scheme progresses, it is expected to not only provide much-needed homes but also to contribute to the economic and social vitality of east London. This £116 million investment is a clear indication of the confidence in Dagenham Green’s future and the potential of the BTR sector to meet the evolving needs of renters in London and beyond.