Property
Value of UK housing market increased by over £22bn in 2024, says Savills | Property Week

The South East and London Lead a 6.3% Nationwide Year-On-Year Rise in Market Value
The UK housing market has seen a significant surge in value, with the South East and London leading the charge. According to recent data, the market value has increased by over £22 billion in 2024, marking a 6.3% year-on-year rise. This growth is part of a broader nationwide trend, but the South East and London have outpaced other regions, underscoring their continued importance in the UK property sector.
Regional Performance: The South East and London Shine
The South East and London have emerged as the driving forces behind the UK housing market’s growth. These regions have consistently shown resilience and demand, thanks to their strong economic ties, vibrant job markets, and limited housing supply. The 6.3% year-on-year increase in market value highlights the desirability of these areas, with buyers and investors flocking to their dynamic urban centers and picturesque countryside. While other parts of the UK have also contributed to the overall growth, the South East and London remain the standout performers.
Economic Factors Fueling the Growth
The rise in housing market value can be attributed to a combination of economic and demographic factors. Low interest rates, a stable job market, and a shortage of housing supply have created a perfect storm of demand. Additionally, the continued influx of professionals and families into urban hubs like London has further fueled price increases. The South East, in particular, has benefited from its proximity to the capital, making it an attractive option for commuters and businesses alike.
Market Trends: What’s Driving Demand?
The UK housing market is currently characterized by a mismatch between supply and demand, which has driven up property values. The South East and London are experiencing particularly high demand due to their economic vibrancy and limited housing stock. First-time buyers, downsizers, and investors are all competing for a limited number of properties, leading to increased competition and higher prices. This trend is expected to continue, with the South East and London remaining at the forefront of the market.
Challenges and Opportunities in the Market
Despite the positive growth, the UK housing market faces challenges that could impact future trends. Affordability remains a significant issue, particularly in the South East and London, where prices are out of reach for many potential buyers. Additionally, the potential for interest rate hikes and economic uncertainty could slow down the market. However, opportunities exist for developers, investors, and buyers who are able to navigate these challenges and capitalize on the continued demand for housing.
The Future Outlook for the UK Housing Market
Looking ahead, the UK housing market is expected to continue its upward trajectory, with the South East and London maintaining their leadership. However, the pace of growth may moderate as the market adjusts to various economic and demographic shifts. Policies aimed at increasing housing supply and addressing affordability will be crucial in ensuring the sustainability of the market. For now, the South East and London remain the epicenter of the UK housing market’s growth, driving the overall increase in market value.
In conclusion, the South East and London are leading the way in the UK housing market’s growth, with a 6.3% year-on-year rise in market value. Driven by economic stability, demand, and limited supply, these regions are expected to continue their upward trend. However, challenges such as affordability and economic uncertainty will shape the market’s future. As the UK housing market evolves, the South East and London will remain key players in its growth and development.
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