The Evolution of Smart TVs: Why Roku Stands Out

Smart TVs have become the norm in modern entertainment, offering seamless access to popular streaming services like Amazon Prime Video, Hulu, Disney Plus, and Netflix. While most smart TV systems provide access to these platforms, they differ significantly in terms of interface, usability, and overall user experience. At CNET, extensive side-by-side testing of major smart TV systems, including Roku, Google TV, and Amazon Fire TV, has revealed that Roku’s system excels due to its simplicity, intuitive search features, and extensive library of supported apps. This makes Roku-powered TVs a top choice for those seeking a hassle-free streaming experience.

The TVs highlighted below all come with Roku built-in, eliminating the need for an external streaming device. However, it’s worth noting that Roku also allows users to transform any TV into a Roku-enabled device by adding a Roku streaming device, typically costing under $50. While this option requires sacrificing an HDMI port, it opens the door to exploring higher-end TVs with advanced features like OLED screens, full-array local dimming, and 4K UHD resolution.

Best Roku TVs of 2025: Top Picks for Every Budget

For those seeking an all-in-one Roku TV, the Roku Pro Series TV is currently the best option. As Roku’s flagship model, it boasts impressive image quality thanks to mini-LED technology and full-array local dimming. It also caters to gamers with 4K/120Hz support and exceptionally low input lag. While slightly more expensive than other options, its integration with the Roku TV OS and voice-enabled remote make it a standout choice.

For mid-range budgets, the Roku Plus Series offers excellent value. This TV features QLED technology and full-array local dimming, delivering a superior picture compared to the TCL 4-Series. However, it lacks 120Hz support, making it less ideal for serious gamers. Meanwhile, the TCL 4-Series Roku TV remains a strong contender for budget-conscious buyers, despite slightly inferior picture quality to the Vizio V-Series. Its built-in Roku system and affordability make it a compelling option for casual viewers.

A Guide to Buying the Right TV: What Matters Most

When shopping for a TV, it’s essential to prioritize factors like screen size, price, and picture quality. TVs range from $100 for basic models to over $2,000 for high-end OLED options. While smaller screens are more affordable, larger screens (at least 55 inches for a living room) often provide better value and a more immersive experience.

Entry-level TVs typically offer decent picture quality, but spending more can unlock features like full-array local dimming, mini-LED technology, and higher refresh rates. OLED TVs are the gold standard for image quality, though they come at a higher price. For mid-range budgets, look for features like 120Hz refresh rates and variable refresh rates for gaming.

Roku TV vs. Roku Streaming Device: Which Is Right for You?

Roku TVs and Roku streaming devices share the same software, but they cater to different needs. Roku TVs have the operating system built-in, eliminating the need for an external device. This seamless integration makes them ideal for those who want a straightforward setup without additional hardware.

On the other hand, Roku streaming devices are perfect for users who already own a TV but want access to Roku’s ecosystem. These devices connect via HDMI and can be controlled using the Roku remote. While they require sacrificing an HDMI port, they offer flexibility for those who prefer higher-end TV features like full-array local dimming or OLED screens.

Can Roku TVs Handle Gaming?

Roku TVs are capable of supporting gaming, but the experience depends on the model. The Roku Pro Series TV stands out as the best option for gamers, offering 4K/120Hz support and ultra-low input lag. These features make it ideal for pairing with consoles like the PlayStation 5 or Xbox Series X.

However, casual gamers may find that even entry-level Roku TVs meet their needs. For serious gamers, though, investing in a high-end Roku TV or a Roku-compatible gaming TV with advanced features like variable refresh rates is worthwhile.

Final Thoughts: Bigger Screens and Better Pictures

When choosing a TV, bigger is almost always better. A larger screen enhances the viewing experience, and the extra cost is often justified by the improved immersion. For smaller rooms, a 43-inch TV may suffice, but for living rooms or main viewing areas, opt for at least a 55-inch screen.

Ultimately, the best TV for you depends on your budget, viewing habits, and whether gaming or picture quality is a priority. Roku TVs offer a user-friendly experience, but exploring other brands and technologies can help you find the perfect balance of features and price. By understanding your needs and the options available, you can make an informed decision and enjoy your next TV for years to come.