Official Super Bowl 2025 Ads Hitting Your TV Screen Today

The Super Bowl 2025 Ad Extravaganza: A Celebration of Creativity and Nostalgia

The Super Bowl 2025 has officially kicked off, and while the action on the field is undoubtedly thrilling, the real spectacle is unfolding during the commercial breaks. This year’s lineup of advertisements is a masterful blend of nostalgia, humor, and creativity, featuring a wide range of brands from tech giants to beloved food companies. With AI-themed ads, star-studded cameos, and even a few movie trailers thrown into the mix, the ad parade has something for everyone. From the Muppets to Kendrick Lamar’s halftime show, the Super Bowl 2025 is proving to be as much about the ads as it is about the game itself.

Nostalgia Meets Modernity: A Walk Down Memory Lane

One of the standout trends in this year’s Super Bowl ads is the use of nostalgia to connect with viewers. Booking.com brought back the Muppets, with Kermit, Miss Piggy, and the gang doing what they do best—entertaining with their unique brand of chaos and charm. Disney+ also tapped into nostalgia with a clever ad that explores a world without joy, referencing iconic moments from its shows and movies. Meanwhile, Hellmann’s reunited Billy Crystal and Meg Ryan in a nod to their classic rom-com When Harry Met Sally, proving that some pairings are timeless. These ads not only evoke fond memories but also remind us why these characters and stories have remained so beloved over the years.

Instacart also joined the nostalgia wave with its “We’re Here” ad, featuring a parade of grocery brand mascots like Chester Cheetah, the Jolly Green Giant, and the Old Spice Guy. The ad is a fun throwback to the iconic advertising characters of yesteryear, bringing a smile to the faces of viewers who grew up with these brands. Even Budweiser got in on the action, bringing back its iconic Clydesdales, this time with a adorable foal stealing the spotlight. These ads prove that nostalgia is a powerful tool, capable of evoking emotions and creating a sense of shared experience among viewers.

Laughter and Creativity: Ads That Bring the Fun

Humor is always a big winner during the Super Bowl, and this year’s ads did not disappoint. WeatherTech’s ad, featuring four flirty senior women on a joyride in a vintage Lincoln convertible, is a hilarious and unexpected take on the “born to be wild” theme. The ad, complete with breakdancing, catcalling, and even a bingo session, is a testament to the power of humor to capture attention and leave a lasting impression. Similarly, Doritos let fans in on the fun by allowing them to submit and vote on their own ads, resulting in a quirky alien abduction spot that’s out of this world.

Mountain Dew’s ad, featuring Seal’s head on the body of a seal, is another standout for its sheer absurdity. The ad, which includes a rendition of Seal’s hit song Kiss From a Rose, is so bizarre that it’s impossible to forget. And then there’s Taco Bell, which teased its ad with Doja Cat photobombing customers in a fun and lighthearted spot that promises even more laughs in the final version. These ads show that humor, when done right, can be both entertaining and effective in driving brand awareness.

Celebrity Cameos and Star Power

Celebrities are always a big part of Super Bowl ads, and this year’s lineup is no exception. Apple TV+ pulled out all the stops with its “Duhpocalypse” movie ad, featuring Kathryn Hahn, Johnny Knoxville, and Seth Rogen in a gross-out comedy that’s sure to leave viewers talking. Tom Cruise also made a high-octane appearance in a Mission Impossible: The Final Reckoning ad, reminding us why he’s still one of Hollywood’s biggest action stars. Even Channing Tatum got in on the action, showcasing his dance moves as a quirky coach for STōK Cold Brew.

Ben Affleck also made a memorable appearance in Dunkin’s sequel to its 2024 Super Bowl ad, bringing his younger brother Casey along for the ride and proving that he’s still got the charm that made him a household name. And let’s not forget the Muppets, who always bring their own special brand of star power to any ad they’re in. With so many big names appearing in this year’s ads, it’s clear that celebrity cameos are still a winning strategy for grabbing viewers’ attention.

Technology and the Future: Ads That Look Ahead

While nostalgia and humor are big themes this year, several ads also showcased the latest advancements in technology and AI. Google’s Pixel 9 ad, featuring its Gemini AI, highlighted the potential of artificial intelligence to help people achieve their goals, even if it tugs at the heartstrings along the way. GoDaddy also got in on the AI action with its GoDaddy Airo tools, showcasing how small businesses can leverage technology to grow and succeed. Even Squarespace joined the tech trend, with an ad featuring Barry Keoghan and a donkey delivering websites like newspapers in a charmingly old-school meets new-school spot.

Ray-Ban’s Meta glasses also made a splash, with Chris Hemsworth and Chris Pratt getting into some high-tech trouble in an ad that combines humor and innovation. And with Fox Sports streaming the Super Bowl in 4K for free on Tubi, it’s clear that technology is playing a bigger role than ever in how we experience the game—and the ads that come with it. These ads not only highlight the latest advancements but also show how technology can be used to tell compelling stories and connect with audiences.

Heart and Humor: Ads That Balance Emotion and Entertainment

Finally, several ads stood out for their ability to balance humor with heart, creating spots that are both entertaining and emotionally resonant. Rocket’s touching mortgage ad, featuring children and parents, emphasizes the importance of home and family in a way that feels both genuine and uplifting. Meanwhile, Uber Eats’ conspiracy theory ad, featuring Matthew McConaughey, Sean Evans, and Martha Stewart, among others, is a lighthearted take on the idea that football was created to get us to buy food—a theory that’s as funny as it is relatable.

Angel Soft also took a unique approach with its ad, using its Super Bowl spot not to sell toilet paper but to give viewers an excuse to take a bathroom break. It’s a clever and refreshingly honest move that shows sometimes the best way to connect with people is by acknowledging the little things we all experience. These ads prove that even in the high-stakes world of Super Bowl advertising, it’s possible to create spots that are both funny and heartfelt, leaving viewers with a lasting impression long after the game is over.